Visualizing Poursteady’s newest product launch for web, social media and event marketing.

Poursteady

Client: Poursteady

Year: 2023

Role: Visualization

Team: Lulu Mills, Julianna Miller, Davin Stowell

Poursteady tasked the Smart Design team to design the next generation of the Poursteady automatic pour over machine. After the design was complete we moved forward with creating high fidelity visualizations for the 2023 Specialty Coffee Expo in Portland, and for their web launch.

Visualization to highlight a new more compact form, and an updated interface.

Visualizations were all created to highlight the new compact form, reducing the counter space needed. An updated interface on the barista side allows for quick on board recipe selection and creation. Refined construction reduces the number of visible joints and fasteners.

Visualization to highlight the new, compact, on board boiler

The on board boiler allows for Poursteady’s compact footprint, as well as precision temperature control on command to improve recipe consistency.

To learn more about Poursteady and this project, check out the following links.

To visit Poursteady’s website and launch page, click here.

To visit Smart Design’s case study and explore the design work, click here.

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